Ben Pieratt of General Projects has done everything from book covers to websites, but I'm really loving his collection of logo projects.
Showing posts with label logos. Show all posts
Showing posts with label logos. Show all posts
General Projects
Jessica Hische
Incredible logo and poster series for a fundraising campaign for the Maryland SPCA by the as-always-incomparable Jessica Hische.
New Detroit Lions Logo
The Detroit Lions (they're a Pro Football team for my non-sports-inclined readers) have unveiled the newest evolution of their identity, adding teeth to the formerly harmless lion and creating a custom typeface for the logotype. Too bad this updated version will be representing a team that seems poised to go winless for years to come.
Super Bad Logos
Every Super Bowl logo since the beginning (click image to see larger)...they really need to get some new designers on this.
Let the Judgement Begin
If you had to choose a site for the 2016 Olympics based on logo design alone, who would you pick? I'll reserve judgement for now to remain impartial.
Exam dates are on your syllabus, don't be late
David Airey, of Scotland, has launched a site called "Iconic Logo Designers", which is basically a Graphic Design History class in itself. He has brief bios of many of the greats, along with links to their full biographies, examples of their work, flickr groups, and numerous other writings. For those of you who were just taught computer programs in design school, chug a pot of coffee and take some speed, go there now and don't leave until you've passed out. Thank you.
Nike aces another one
Watching the Federer-Nadal Wimbledon final, I couldn't help but notice the RF logo Nike has designed for Federer's line of apparel. They always seem to exhibit restraint with their minimal marks, and this one is no exception. They've also done a logo specifically for this weekend commemorating Federer's five Wimbledon wins (which may or may not be 6 by the time you read this) with the number 5 cut out of the Wimbledon trophy. This is why Nike is Nike.
p.s...sorry for the pun in the title, it's been a long weekend.
I would rather visit Bulgaria than Jamaica??
While we're on the subject of symbols known around the world, take a look at the official tourism logos for several countries below. If I were to decide by these logos alone, I think I would most like to visit Spain, The Bahamas, and Australia. They look like they would be the most fun.
Tasmania would sneak up from behind and eat me. Apparently Argentina is either windy or wavy, or they just like swooshes. France says "We are too abstract for you stupid fucking Americans to understand". The Caribbean is obviously an all-night 80's dance party featuring a live performance from the original members of Wham. Monaco is too expensive for you to visit, so don't even try. And Dubai LOVES Nascar. Where would you like to go?
Via NotCot
How the Discussion Went:
Marketing Research Firm to Account Executive:
According to our demographic list segmentation, tweens see the spinning of the blender as an important emotional benefit.
Account Executive to Creative Director:
Our Key Takeaway from research was that the client needs to see the spinning motion in the logo. I'm not seeing that in these concepts.
Creative Director to Client:
The spinning motion in the logo is a visual representation of the physical process. And the yellow means quality.
The result of millions spent in research, design, and implementation:
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